Israel Under Fire: Media Holds Off Until Palestinians Die

Israel's south is once again under intense rocket fire.

By Simon Plosker November 11, 2012

Over the past 24 hours, Palestinian terrorists have fired some 70 rockets and mortars into Israel from Gaza, wounding three Israelis, causing damage to property and sending a million residents of the south into bomb shelters.

In fact, rockets have been fired at Israel on a regular basis. As of October 2012, over 800 rockets had been launched at Israel from Gaza since January 2012.

But what does it take for the media to sit up and take notice of the security situation emanating from Gaza?

  • Not the firing of an anti-tank missile at an IDF jeep on the Israeli side of the Gaza border on Saturday, which wounded four Israeli soldiers. This was picked up by wire services such as the AP, but not republished widely at all by other media outlets.
  • Not the blowing up of a massive tunnel from southern Gaza towards Israel by Palestinian terrorists on Thursday, also reported by AP but less so elsewhere.
  • And certainly not the aforementioned rocket barrages.

When it comes to the mainstream media, we see two trends at work:

1. If it bleeds, it leads: Unless Palestinians are killed or injured, it simply isn’t news. Of course, this skews the situation precisely because Israel has had to take measures to protect its civilians from rocket attacks. Bomb shelters, the Iron Dome anti-missile shield and the use of sirens to warn of attacks have all ensured that the civilian casualty figure remains mercifully low. But just because Israelis are not dying in tangible numbers, it does not diminish the seriousness of the situation and the suffering of the residents of Israel’s south.

In the latest example, several Palestinians have died and around 30 injured as a result of Israel’s actions against the terrorists. Only after this have the media bothered to report on the deteriorating situation.

2. It all started when Israel fired back: Thanks to the late pick-up of the story by the media, many headlines focus on the Israeli counter strikes and the Palestinian deaths rather than the Palestinian terrorism and rocket fire that have plagued Israel for such a considerable amount of time prior to this latest escalation in violence.

Typical of this is the Washington Post‘s headline:

The media does a disservice when they fail to report on Palestinian rockets fired from Gaza that disrupt Israelis’ daily life, yet do not cause mass casualties.  If the media ignores violent attacks from Gaza, any Israeli operations to stem the terrorism will be devoid of vital context, contributing to the image of Israel as the provocateur and aggressor.

Take a look at your local media. How are they covering this story? Are they covering it at all?

Take action now – click and share the IDF’s image above and check out and share HonestReporting’s slideshow on this very issue. 

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© Divuach Ne’eman R”A, 2025

Simon Plosker

Simon Plosker

With over two decades of experience in various non-governmental organizations in the UK and Israel, Simon Plosker returned to HonestReporting in October 2022 as Editorial Director having previously been part of the organization’s management team from 2005 to 2020.

Prior to his first spell at HonestReporting, Simon worked in Israel for NGO Monitor, BICOM, and served for a short period in the IDF Spokesperson’s Unit. He was Managing Editor of the Geneva-based NGO United Nations Watch for two years before moving back to the frontline defending Israel from media bias.

Simon has a BSoc.Sc in International Studies and Political Science from the University of Birmingham and an MSc in History of International Relations from the London School of Economics. He immigrated to Israel in 2001 from London.

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